# Case Studies

## REVOLVE enjoys a 35% increase in total orders at a New York Fashion Week event after using Bolt Checkout links

35%  
YoY increase in total orders  
Founded in 2003, [REVOLVE](/content/case-studies/revolve.com) has cemented itself as a next-generation fashion retailer that stays at the forefront of style, technology, and innovation for Millennial and Gen-Z consumers. With over 70,000 apparel, footwear, accessories, and beauty styles, REVOLVE has become a go-to online source for consumers and has delivered engaging shopping experiences for two decades and counting.

There was just one glaring exception: their online checkout experience.

"Bolt provides an optimized checkout process that harmonizes with REVOLVE's existing UI and payment" - Jon Tam, VP of Operations at REVOLVE

### Finding an equally customer-focused partner

This emphasis on the customer experience served as a catalyst for REVOLVE's partnership with Bolt. "Since Day One, REVOLVE has been laser-focused on delivering exceptional service levels for customers," Jon Tam, VP of Operations at REVOLVE, explains. “We always seek best-in-class solutions to improve customer experience and Bolt provides an optimized checkout process that harmonizes with REVOLVE's existing UI and payment options well.”

In addition to checkout, REVOLVE was impressed with the Bolt network, a network of millions of shoppers across hundreds of brands. By simply selecting a checkbox, shoppers can save their information during their first checkout in the Bolt network. The next time they shop on a site that uses Bolt, they enjoy a one-click checkout—even if they've never shopped there before.

Not only does the Bolt network provide improved experiences for shoppers, but it also enables brands to reach a wider audience. As Jon explains, "the expansive Bolt network across multiple industries beyond fashion ecommerce gives REVOLVE the opportunity to enhance the experience for new customers."

### REVOLVE Gallery at New York Fashion Week

Streamlined online experiences are critical to any brand. Leveraging these experiences to bridge online and offline shopping unlocks even bigger opportunities for brands and customers. It's no surprise that REVOLVE is already focused on powering these engaging omnichannel shopping experiences.

In 2021, REVOLVE launched REVOLVE Gallery at New York Fashion Week—an immersive, multi-brand installation featuring emerging fashion designers, exclusive brands, and premier partners. Although the opening installment was a huge success in 2021, REVOLVE wanted to deepen its engagement with customers in 2022. That's where Bolt came in.

### Leveraging Bolt Checkout Links to power online and in-person shopping

To connect online and offline shopping experiences, Bolt created Checkout Links. Checkout Links allow brands to engage shoppers, shorten purchase paths, and increase revenue on surfaces outside of their online sites—including channels like QR codes, in-store, ads, emails, and events. If a shopper has an account, they are instantly identified by their email or phone number within checkout and can complete their purchase in one click. Brands now have a more accurate picture of a customer's lifetime value by connecting online and offline shopping experiences. Plus, customers have new channels to stay engaged with the brand—boosting their overall lifetime value.

In the case of REVOLVE Gallery, Checkout Links powered an event at New York Fashion Week 2022 through the use of QR codes. A QR code was attached to every item's tag that was available for sale at REVOLVE Gallery. Instead of waiting in line at the cash register to complete their purchases, shoppers could easily scan the QR code on anything they wanted to buy and check out directly from their phone. The result? A seamless omnichannel experience. Shoppers enjoyed the perks of browsing items in-person while benefiting from the ease and speed of online checkout.

"Bolt Checkout Links gave customers a fast, easy, and intuitive way to place orders on styles inspired by the REVOLVE Gallery," Jon recalls. “This elevated checkout experience complemented the large and energetic space without requiring visitors to wait at checkout stations.”

The elevated experience was evident to both REVOLVE and their shoppers. Jon recalls, “shoppers were delighted with how fast and easy it was to take home their new favorite styles from the collection of looks featured in the Gallery.”

Checkout Links directly translated into making the 2022 REVOLVE Gallery even more successful than its already impressive predecessor. With Bolt, total orders at the REVOLVE Gallery event saw a 35% year-over-year increase from 2021.

"The REVOLVE x Bolt partnership at REVOLVE Gallery hosted more orders and more customers than any other REVOLVE Gallery event," Jon explains. “More visitors were converted to customers as a result of the seamless checkout process.”

The best part? The use cases and opportunities for leveraging Bolt Checkout Links are just beginning. "It's incredibly important that the offline and online shopping experience is harmonized," Jon explains. "We're excited to discover more ways to use in-person experiences as a vehicle to drive customer engagement online. There could be opportunities to use one-click QR codes at future pop up events, physical ad spaces, various marketing channels, or ambassador programs."

##### Current Stack

- **Checkout:** Bolt  
- **Payment Processor:** Bolt  
- **Ecommerce Platform:** Custom

[View live site](https://revolve.com/)  
[Contact Sales](/content/contact-sales/index.html)

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